About Me
Hello there!
My name is Anna Kate Smith, and I am a fourth-year student at the University of Florida Honors College. I am majoring in Advertising with a concentration in Persuasive Messaging and a certificate in Artificial Intelligence.
I was born and raised in Jacksonville, immersed in a community that guided me to design and create. I love all things marketing, advertising, and design.
I currently serve as the Creative Department Manager for The Agency at UF, the Director of Graphic Design for the UF Panhellenic Council, and a Social Media Student Assistant for the College of Journalism and Communications. I also worked as a Marketing intern for EverBank during the summer of 2024, specializing in web and UX design.
After graduation, I hope to work in the creative field in marketing, UX design, graphic design, or art direction.
Here's my Resume!
Let's Dive Deeper...
During the summer of 2024, I completed a 10-week internship program with their marketing department, specializing in web marketing and UX design. On the web marketing team, I worked alongside the VP of UX Design, a Content Strategist, a Digital Marketing Web Publisher, and a Web Manager. I worked on sponsorship campaigns with the Jacksonville Jaguars. For these campaigns, I designed visual content strategies and created webpages using ContentStack and Figma. This internship helped me hone my UX design, collaboration, and professional development skills.
The Agency is a full-service agency led by professionals and staffed by students. Through partner agencies and clients, we tap into the energy, insights, diversity and talent of Generation Z in a unique and scalable way. I worked as a Graphic Designer from March 2023 until March 2024. As of March 2024, I currently serve as the Creative Design Department Manager, where I help oversee the entire creative department. In this role, I lead the team of graphic designers and art directors. I host workshops and department meetings to help the team hone their design and professional development skills. I also guide the art direction for the clients and internal teams and resource each client with designers to ensure that every team is well-equipped. My notable clients are: Disney Advertising, Career @ Disney, Disney SE, and Astraeus Space Mission Institute.
I currently work as a Student Assistant on the Marketing and Social Media team for the UF College of Journalism and Communications. I have been in this role since December of 2022. I create campaigns for the College to increase its online presence on X (formally known as Twitter), LinkedIn, Facebook, and Instagram. I also help plan events like Giving Day, the Involvement Fair, and the Career in Communications Fair. Moreover, I schedule news releases on the social media platforms.
